Abraham Tuyo

Founder & Managing Partner

Abraham leads the firm’s business concept development. He is responsible for the management of idea-to-commercialization lifecycle (product development). Abraham is a lifelong philomath; formally educated in Computer Media Technology, Business Administration, System Dynamics and Simulations, and Law.



How did your previous life experience influence your approach to business?

When I was a kid, I daydreamed a lot. I was often lost in my thoughts. I am still a daydreamer. Any task for which I can use my imagination requires little to no effort. I grew up in a family of entrepreneurs. My grandfather helped to create several companies in Nigeria, and the ecosystems in which they operated. My father and grandfather were my first mentors. I watched how ideas move through a series of processes to become a business. Besides having the gift of imagination, I am curiously seeking knowledge, in every form and way.


What is your motto?

Always focus on need, not on want.
People will spend money on their human needs. There is always a market for a "need business”. But for a "want business”, demand fluctuates with the economy. Our portfolio companies focus on human needs. I developed this principle while I was a young lad. I wanted to be a farmer. I recall receiving farming implements one Christmas Day from my paternal grandfather. One of my favorite subjects in secondary school was Agricultural Science. I excelled at it. The day will come when I will leave the firm. The plan is to become a gentleman farmer.


Do you see yourself as a founder, an investor, entrepreneur or an engineer?

An engineer (solutions developer), first and foremost. I think in complex systems and multilayers. I am a Systems Dynamics guy. Once I have defined the problem (need) and developed the concept (solution), I become the entrepreneur. As an entrepreneur, I become a solutions advisor, not the sales guy. Again, Systems Dynamics training. The founder in me emanates to advocate for my ideas. I am a Black African man. Folks like me are not expected to bring forth grand ideas. The investor in me shows up for the solutions we offer, and for start-ups with promising solutions that address human needs. I am eager to help other founders, many are African Americans. I can relate to their challenges and realities. As an investor, I start with how the idea will generate revenue for the company. I seldom pursue an idea if I cannot see four or more revenue sources, steady growth, and significant market size (preferably global) in the foreseeable future.


Why Information Technology?

Every company is an Information Technology company. I enjoy thinking in layers and complex terms. Information Technology consists of three main concepts of hardware, application and network, which allows broader and more in-depth thinking. By understanding the logic of IT, it also allows me to understand different segments of any business. IT is the best competitive leverage a founder of a start-up can use to compete with huge companies.


What do you do, apart from work?

Work! My passion is coming up with new ideas that address human needs or solve related problems. I am lucky to work on things I am passionate about.


What inspired you to found this company?

Racism. It permeates everything in this country. Useless ideas get funded and re-funded until they generate revenue. While useful ideas, if they come from non-whites, are denied funding, or are underfunded.


What values are most important to the firm’s success?

There is no substitute for quality. We take our time to build companies and their offerings. Diversity, Equity, Equality and Inclusion in practice and deeds.


How is TUYO VENTURES different from other venture capital firm?

Our portfolio comprises of companies formed based on ideas that originated within the firm. We create these companies because we have identified and validated the need behind the ideas. We incubate, accelerate and co-invest.


Where did all those portfolio company ideas come from?

Many were founded with me identifying a need; or having a terrible experience using a product or receiving poor service as a customer. Some of these companies were manifested when I pitched ideas to former bosses. These ideas were dismissed. I pitched one such idea about groceries delivery to homes when I worked at a global 3rd Party Logistics company. The company offered home delivery service to retailers of home appliances, furniture, rugs, etc. I thought it was a logical step to add delivery of these items to our existing home delivery service. This was years before Instacart, Post Mates, Amazon Fresh, etc. I was told the idea will not generate sufficient revenue. Another idea was pitched to a former boss while working for a national office supply company. The idea was to create co-working spaces within each store: to increase customer traffic, and purchases. It was rejected.


What makes a successful entrepreneur?

Never grow up. Never give up. Meet and interact with people from all demographics. Find your tribe. Keep an open mind. Mute biases. And most important, have fun!


How are the portfolio companies different from their competitors?

We are constantly evolving and innovating. The market is also changing. Customers can change their minds. There are so many variables, direct and indirect market events. Each company remain in a paranoid state, and as a start-up into the foreseeable future.


What attributes do you look for in entrepreneurs?

People who share our vision for humanity; meaning folks who focus on human needs. I refer you to Deckstr and NINI- From Nature!. One (Deckstr) focuses on the human mind and body. The other (NINI- From Nature!) offers organic products that have been consumed for centuries in Africa, and originated from 54 countries on the continent. Their background, vision, ambition, and what propels and fuels them is important. Education is the last thing we consider, it is just a small part of what we consider.


Is there an emerging technology that most excites you?

With the gift of imagination and an insatiable curiosity for the knowledge, I have thought of most things happening today at some point as a child, during my youth and adult life. Technologies for a roadless mass-transit world excites me. It means we stop building roads, drilling for oil, etc. Domestic robots completing chores around house excites me. Cryptocurrencies excite me. Learning everything by playing video games, excites me. It is a long list.



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Abraham Tuyo

Founder & Managing Partner

Abraham leads the firm’s business concept development. He is responsible for the management of idea-to-commercialization lifecycle (product development). Abraham is a lifelong philomath; formally educated in Computer Media Technology, Business Administration, System Dynamics and Simulations, and Law.



How did your previous life experience influence your approach to business?

When I was a kid, I daydreamed a lot. I was often lost in my thoughts. I am still a daydreamer. Any task for which I can use my imagination requires little to no effort. I grew up in a family of entrepreneurs. My grandfather helped to create several companies in Nigeria, and the ecosystems in which they operated. My father and grandfather were my first mentors. I watched how ideas move through a series of processes to become a business. Besides having the gift of imagination, I am curiously seeking knowledge, in every form and way.


What is your motto?

Always focus on need, not on want.
People will spend money on their human needs. There is always a market for a "need business”. But for a "want business”, demand fluctuates with the economy. Our portfolio companies focus on human needs. I developed this principle while I was a young lad. I wanted to be a farmer. I recall receiving farming implements one Christmas Day from my paternal grandfather. One of my favorite subjects in secondary school was Agricultural Science. I excelled at it. The day will come when I will leave the firm. The plan is to become a gentleman farmer.


Do you see yourself as a founder, an investor, entrepreneur or an engineer?

An engineer (solutions developer), first and foremost. I think in complex systems and multilayers. I am a Systems Dynamics guy. Once I have defined the problem (need) and developed the concept (solution), I become the entrepreneur. As an entrepreneur, I become a solutions advisor, not the sales guy. Again, Systems Dynamics training. The founder in me emanates to advocate for my ideas. I am a Black African man. Folks like me are not expected to bring forth grand ideas. The investor in me shows up for the solutions we offer, and for start-ups with promising solutions that address human needs. I am eager to help other founders, many are African Americans. I can relate to their challenges and realities. As an investor, I start with how the idea will generate revenue for the company. I seldom pursue an idea if I cannot see four or more revenue sources, steady growth, and significant market size (preferably global) in the foreseeable future.


Why Information Technology?

Every company is an Information Technology company. I enjoy thinking in layers and complex terms. Information Technology consists of three main concepts of hardware, application and network, which allows broader and more in-depth thinking. By understanding the logic of IT, it also allows me to understand different segments of any business. IT is the best competitive leverage a founder of a start-up can use to compete with huge companies.


What do you do, apart from work?

Work! My passion is coming up with new ideas that address human needs or solve related problems. I am lucky to work on things I am passionate about.


What inspired you to found this company?

Racism. It permeates everything in this country. Useless ideas get funded and re-funded until they generate revenue. While useful ideas, if they come from non-whites, are denied funding, or are underfunded.


What values are most important to the firm’s success?

There is no substitute for quality. We take our time to build companies and their offerings. Diversity, Equity, Equality and Inclusion in practice and deeds.


How is TUYO VENTURES different from other venture capital firm?

Our portfolio comprises of companies formed based on ideas that originated within the firm. We create these companies because we have identified and validated the need behind the ideas. We incubate, accelerate and co-invest.


Where did all those portfolio company ideas come from?

Many were founded with me identifying a need; or having a terrible experience using a product or receiving poor service as a customer. Some of these companies were manifested when I pitched ideas to former bosses. These ideas were dismissed. I pitched one such idea about groceries delivery to homes when I worked at a global 3rd Party Logistics company. The company offered home delivery service to retailers of home appliances, furniture, rugs, etc. I thought it was a logical step to add delivery of these items to our existing home delivery service. This was years before Instacart, Post Mates, Amazon Fresh, etc. I was told the idea will not generate sufficient revenue. Another idea was pitched to a former boss while working for a national office supply company. The idea was to create co-working spaces within each store: to increase customer traffic, and purchases. It was rejected.


What makes a successful entrepreneur?

Never grow up. Never give up. Meet and interact with people from all demographics. Find your tribe. Keep an open mind. Mute biases. And most important, have fun!


How are the portfolio companies different from their competitors?

We are constantly evolving and innovating. The market is also changing. Customers can change their minds. There are so many variables, direct and indirect market events. Each company remain in a paranoid state, and as a start-up into the foreseeable future.


What attributes do you look for in entrepreneurs?

People who share our vision for humanity; meaning folks who focus on human needs. I refer you to Deckstr and NINI- From Nature!. One (Deckstr) focuses on the human mind and body. The other (NINI- From Nature!) offers organic products that have been consumed for centuries in Africa, and originated from 54 countries on the continent. Their background, vision, ambition, and what propels and fuels them is important. Education is the last thing we consider, it is just a small part of what we consider.


Is there an emerging technology that most excites you?

With the gift of imagination and an insatiable curiosity for the knowledge, I have thought of most things happening today at some point as a child, during my youth and adult life. Technologies for a roadless mass-transit world excites me. It means we stop building roads, drilling for oil, etc. Domestic robots completing chores around house excites me. Cryptocurrencies excite me. Learning everything by playing video games, excites me. It is a long list.



Back to Team

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